Mantova • Campo Canoa
june 7-9 2024

Mantova • Campo Canoa
june 7-9 2024

WRITE OFF YOUR HELMET AT BAM THANKS TO BRIKO

Wednesday, 29 May, 2024

At BAM!, we really love creative reuse, so when our friends at Briko introduced us to their “UpCycling” project, we couldn’t help but share it with all of you.
Starting April 15, all Briko customers can write off their old helmet (of any brand) at one of the participating stores (you can find them at this link) and receive a discount of up to €30 towards the purchase of a new helmet… a Briko, of course! After several years or following an impact, a helmet can no longer provide its full protective capacity and needs to be replaced to ensure safety during your rides.

This wonderful initiative is also coming to BAM: from June 7 to 9, you can bring your old helmet to the Briko stand, where you’ll find a box to place it in, and you’ll immediately receive a 25% discount voucher to use on their website to purchase a new helmet that will allow you to cycle in complete safety! The collected helmets will then be disposed of by Ecosport, which will give them a new life by creating new products and new initiatives.